Awareness Behind the Wheel

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Drive Awake · Opera

One work, two forms

The long story of the documentary, the daily presence of the campaign. The same gaze.

The documentary

A film on sleep, attention and what we miss. Co-directed by Matteo Fieni and Kevin Merz.

A feature-length documentary. The short time belongs to the campaign: The 24 Hours and the Monte Verità voices. What counts is the inquiry.

8 of 8 voices published

The Monte Verità chapter →

The campaign · Awareness Behind the Wheel

Twenty-four episodes, one hour each. The campaign starts in November 2026, with the full series.

The platform is the work that grows every week. What we post on social media is the platform itself: the voices of Monte Verità, Sleep Science, the columns, the network. Four languages, a steady rhythm, no advertising. This stage builds the audience the campaign will speak to: without it, the campaign does not start.

The videos live here, on driveawake.ch. On social media we carry their presence: Instagram · LinkedIn · Facebook

Published: 25.06.2026
Last revision: 14.09.2026
14.09.2026The 24 Hours: hour card, tour of Switzerland, all sources; Swiss time on the dials
06.09.2026Two times: documentary and campaign dials, The 24 Hours live
13.07.2026Opera hub launched

Take part · Official evaluation

Have you ever driven while sleepy? The official intervista AG evaluation measures awareness in Switzerland: 10 anonymous minutes, with a CHF 200 Galaxus voucher to be won.

Take the survey →